Concierge Cards - What’s All the Fuss About?
So, what’s the big deal about the new Concierge Cards? Why are they so important to Cruise to Cash Vacations? And, why are they any more exciting than the past upgrades to CTC Vacations?
The quick answer…. Concierge Cards are a retail product not tied to the program membership.
So what? Most home businesses and, particularly,, most direct sales businesses offer their product as a part of the membership. This often begs the question of legitimacy because, for many, it makes the business look like many of the scams they have seen in the past. Up until now, Cruise to Cash has done the same… in order to reap the benefits of the product you had to become a member of the program (purchase the business). Although the product for Cruise to Cash has always been head and shoulders ahead of most other businesses, people often never see that - they are put off by the business aspect. No longer.
A retail product gives you so many advantages over a strictly membership based sale. Plus, a retail product in a growing market like travel (the Travel Industry is currently $8 Trillion and projected to be $14 Trillion in a few years …partially because of the growing global market) makes your business that much more profitable because of the number of people who are interested.
With a retail product in a hot market...
o You can reach so many more people
o You can lead with your product instead of your business - many people shut of immediately when you start talking about a business opportunity
o You can advertise freely offline - many publications have severe restrictions on business opportunity advertising
o You can use word of mouth and viral marketing more effectively because more people are interested
These are just some of the generic benefits. However, specifically, with Cruise to Cash Concierge Cards you have a product that appeals to the growing number of Baby Boomers… 70% of them are offline and Baby Boomers, as a group are driving the travel industry to record heights. With the addition of the Concierge Cards, CTC Vacations has really entered the global market… cards can be used at properties all over the world. Plus, Concierge Cards are an exclusive product to Cruise to Cash members that provide two + additional income streams. For every card you sell you receive an up front commission. Then, for the life of the card you will receive a residual commission every time the card is used. Lastly, there is an incentive pool for members at all levels who sell 30 or more cards per quarter (regardless of whether they are stand alone sales or as a part of a membership package). A new member could conceivably just sell Concierge Cards directly and use them as a lead to the business.
As a example of concierge profitability for both the member and the purchaser, let’s look at a Voyager member selling a Cruise Concierge Card. The member makes $100 commission on the sale of the card. The customer pays $149 for lifetime use of the card and receives a complimentary 3-day Cruise to the Bahamas for 2 (minimum value $2000), before and after hotel room for every cruise forever (at $100/night, $200 savings on each and every cruise), special concierge service including gifts, etc. and a multitude of other perks. Plus, the member receives a commission every time this customer takes a cruise… for a lifetime.
Considering the fact that this is a very reasonably priced product with a broad appeal that generates an ongoing residual income stream, selling Concierge Cards is a very good way to get started with Cruise to Cash.
As a member at any level with Cruise to Cash you can sell the cards either from your CTC retail website or buy them wholesale and sell them directly. This gives you total flexibility. In addition to the Concierge Cards, the new Voyager package includes a Retail Travel Center (Cruiser level adds a personal Travel Center) and Voyager members will benefit in commission from sales made on that site - yet anther new income stream.
Cruise to Cash Vacations has upgraded its already multi-faceted program to be totally unique in the marketplace with both the packages, products and benefits as well as the total compensation package and business support. There is nothing like it!
To read a quick overview of the cards, take a look at the Concierge Card page on this blog. To purchase the cards directly, go to CTCV Products.
Technorati Tags: Concierge Cards, Cruise to Cash Vacations, CTC Vacations, direct sales businesses, retail product, Travel Industry, global market, Baby Boomers, incentive pool, Retail Travel Center
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Sue McLaughlin
